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string(3771) "MIAMI (CBSMiami) – Between Wynwood, Brickell Avenue and downtown Miami is a sparse, almost vacant area now called the Arts and Entertainment District.
Just west of the Adrienne Arsht Center and blocks of the Metro Mover is a newly remodeled 81-unit rental space called the Filling Station. The building, with nothing much else around, is getting some star power.
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CLICK HERE To Watch Lisa Petrillo’s Report
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“The base is all reclaimed wood. It’s 100 percent sustainable,” said Glatzer.
Grenier and Glatzer’s company, SHFT, is all about giving back to the planet.
According to the duo, SHFT is an opportunity for a growing number of people who want to live better lives and provide a sustainable world for their children.
SHFT’s philosophy is that great design and sustainable living are not mutually exclusive. In fact, they should go hand-in-hand.
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From Degen Pener at The Hollywood Reporter
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Ford executive chairman Bill Ford introduced the film, along with actor/filmmaker Adrian Grenier and film producer Peter Glatzer, SHFT’s co-founders, who developed the The Big SHFT: 10 Innovators Changing Our World series.
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string(835) "Peter Glatzer and Adrian Grenier have a simple goal -- to help save the planet, one "shift" at a time. That's the founding principal of SHFT, their digital media platform that allows users to read, watch, shop and share all things sustainable.
Now, before you chalk it up as just another "green" idea from a couple of holier-than-thou Hollywood types -- Glatzer is an independent film producer and Grenier is an actor and filmmaker best known for his role on HBO's "Entourage" -- consider their philosophy for a minute. The idea is not to "wag a finger," as they say some environmental organizations do to anyone who doesn't upend their lives, but to encourage people -- through SHFT's original videos, marketplace and pop-up shops -- to embrace subtle shifts in consumer and lifestyle behavior.
"
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string(462) "Developer NR Investments, which is working to grow a Downtown arts and entertainment district, teamed up this fall with film producer Peter Glatzer and actor/filmmaker Adrian Grenier to curate a showroom in NR’s Filling Station Lofts with art and sustainable furnishings to promote the vision of the pair’s lifestyle platform SHFT.com.
This helps push what the developer envisions for the area, which is a creative hub in which residents can live healthier."
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