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Adrian Grenier for Oceana

  • SHFT co-founder swims with endangered bluefin tuna.

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    Entourage star and SHFT co-founder Adrian Grenier is working with Oceana to raise awareness about the endangered bluefin tuna. In this newly released, call-to-action TV spot, nicely directed by Klaus Obermeyer from Aero Film, he goes for a swim alongside the massive, fast-swimming fish. For more, be sure to check out some behind the scenes footage of the PSA shot by GQ and Nautica.


    Catalytic Clothing

  • Air-filtering fashion from Helen Storey and Tony Ryan.
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  • Nautica T-shirt Designed by Adrian Grenier

  • Look sharp in support of Oceana.
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  • The Bluefin Tuna's Demise

  • The story of a species on the brink of extinction.
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