Sometimes a simple short animated piece can deliver a message so succinctly. There is a whole category of human behavior that, in earlier times,was not a threat to our planet or to particular species. Gorillas are some of the most powerful,striking animals, and they are also one of the most threatened species on the planet.
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"WWF Year of the Gorilla" video is a project of Ingo Walde who freely donated the animation for WWF.